ID7 vs CUPRA Tavascan

1. Core spec – “family spec” comparison (Sweden)

Let’s compare typical Sweden-spec long-range versions:

	VW ID.7 Pro 77 kWh RWD	CUPRA Tavascan Drive 2WD 77 kWh
Segment / body	Large liftback / estate (Tourer) executive EV	Sporty SUV-coupé
Platform	VW MEB, latest gen	VW MEB, shared tech with ID.4/Enyaq etc.
Battery (usable)	77 kWh (82 gross)	77 kWh usable (82 gross)
WLTP range (up to)	Around 586–618 km depending on trim/wheels; Swedish brochure shows up to ~618 km for 77 kWh Pro.	Up to 550 km (2WD), 511 km for VZ 4WD.
Real-world mixed (EU tests)	~450–480 km reported; EV-Database “real range” 475 km.	EV-Database Endurance: 445 km real range.
0–100 km/h	6.5–6.6 s (210 kW / 286 hp RWD)	≈7.0 s for 210 kW RWD (2WD Swedish offer)
Top speed	180 km/h	180 km/h
DC fast charge	Up to 175 kW, 10–80 % ~28 min (77 kWh pack).	Up to ~135 kW, 10–80 % ~28 min (Cupra quote + EV-DB/Carwow).
AC charging	11 kW, ~8 h 0–100 %	11 kW, ~8 h 0–100 %
Boot volume	Liftback: 532 / 1,586 L; Tourer: 605 / 1,714 L seats up/down.	Approx. 540 L seats up, ~1,500+ L seats down (various tests).
Tow rating (braked)	Up to 1,000–1,200 kg depending on incline; 1,000 kg at 12% / 1,200 kg at 8% (with towbar).	Endurance/2WD: 1,000 kg, VZ AWD: 1,200 kg braked. Unbraked 750 kg.
Heat pump	Available (often included in Nordic packs).	Heat pump included on Swedish Editions (see equipment lists).

Simple read:

ID.7: more aero, longer range and slightly faster charging with the same 77 kWh pack.
Tavascan: higher, SUV-coupé stance, a bit less range but still solid, with slightly lower DC peak.

ID.7 GTX / larger 86 kWh pack → AWD, up to 340 hp, 0–100 around 5.5 s, DC up to 200 kW.
Tavascan VZ 4WD → 340 hp, 0–100 5.5–5.8 s, WLTP up to 511–519 km, same 77 kWh pack, DC quoted around 135–170 kW depending on source.

So the “fast version vs fast version” battle is very tight – both around 5.5 s and very similar power.

Area	VW ID.7	CUPRA Tavascan
Main screen	15″ central display, new-gen VW UI, similar to updated ID.4 but more premium.	15″ central display, CUPRA-skinned UI, same basic hardware generation, sporty graphics.
Instrument / HUD	Small driver display + AR head-up display is a key feature. (DIE WELT)	Digital cluster + optional HUD depending on trim; focus on LED “spine” and cockpit design rather than huge cluster.
Controls	Touch sliders for climate/volume (now backlit), improved menu structure versus early ID cars – but still some complaints about touch overload and window switch logic.	Also heavy on touch/slider controls; steering wheel buttons + illuminated touch bar under the screen. Reviews like the style but say it’s a bit “busy” and you still hunt in menus.
CarPlay / Android Auto	Wireless + wired smartphone mirroring.	Full Link wireless + wireless phone charging standard on Swedish Editions.
App / remote features	VW app ecosystem (We Connect / ID), remote preheat, lock/unlock, charging control, route to car, etc. (DIE WELT)	My CUPRA app with charging control, route planning & preconditioning; also advertising 0–100 km worth of range added in ~7 min under ideal DC conditions.

ID.7
- Feels like “what ID.3/ID.4 should have been from the start”: improved performance, far fewer crashes/bugs than the early MEB cars.
- Still criticised for touch sliders & window controls, but praised for quiet cabin, range and AR-HUD.
Tavascan
- Reviews: very driver-focused cockpit, dramatic ambient lighting, “concept car” feel. UI is visually cool but not radically simpler – still some menu hunting and a bit of lag compared to Tesla/Hyundai.
- Audio & climate are fine, but some testers mention the blended brake pedal feels odd at first (regen vs friction hand-off).

Since both are new-generation MEB, there’s less long-term “problem history” than for early ID.3/ID.4/Enyaq.

Software maturity: launched after the big ID.3/ID.4 “software drama”, so it benefits from that learning. Still evolving via OTA, but most reviewers say it’s usable out of the box. (DIE WELT)
Annoyances more than failures: criticism is mostly about touch UI design (sliders, window switches) rather than serious failures.
Hardware: no huge global recalls yet beyond routine software updates; charging hardware (175 kW, 10–80 in 28 min) is considered solid and predictable.

New model, shared tech: same basic powertrain/battery as other 77 kWh MEB cars, so expectations: solid but not class-leading on efficiency/charging. No major recall headlines so far.
Brake feel & ride: long-term testers and reviews mention the brake pedal feel (regen + friction blending) and firm suspension as the main quirks, not reliability problems.
Infotainment: similar “big screen + lots of touch” story as ID.7; some lag but less complaint noise than the very early VW IDs (probably because it launched later).

Always moving target – these are typical current offers, not guaranteed.

VW ID.7 Pro (liftback)
- Swedish VW: price from 589,900 kr.
VW ID.7 Tourer Pro SWE Edition
- “Pris från” around 599,900 kr in Swedish campaign material; used nearly new Tourers seen around ~555–570k.
CUPRA Tavascan Drive 2WD Swedish Edition 77 kWh (210 kW)
- Price from ~534,900 kr.
CUPRA Tavascan VZ 4WD Swedish Edition 77 kWh (340 hp)
- Often advertised around 579,900–599,900 kr depending on dealer/spec.

ID.7 Pro / Pro Tourer SWE Edition
- VW & dealer campaigns: ≈5,495–5,845 kr/month including service (sometimes winter tyres extra).
CUPRA Tavascan Drive 2WD Swedish Edition
- Cupra/Bilia campaigns: from ~4,695 kr/month (some offers assume 10,000 kr first payment).
CUPRA Tavascan VZ 4WD Swedish Edition
- Often ≈5,295–5,545 kr/month, again depending on dealer and any first increased payment.

Max range, long-distance comfort, quieter aero body → ID.7 Pro
- Better WLTP and real-world km per kWh.
- Superb motorway comfort + AR-HUD, big Tourer boot.
Sporty SUV-coupé with more visual drama → Tavascan
- Still decent range, more “emotional” drive and interior.
- VZ AWD version gives you 5.5–5.8 s 0–100 and 1,200 kg towing if you want fun + practical.